When designing an online store, it is always important to consider even the small details and nuances at first glance. For example, great care should be taken when designing an online store to create a product page if it ends. Otherwise, errors can occur that will lead to a decline in the usability of the online store and problems with its promotion in search engines.
If in the online store all the products from the catalog are available, as a rule, as a rule, no problems with the study of information about these products or with the purchase of goods does not arise. Continue reading
It is well known that people make purchases not only purposefully, carefully considering and weighing all options, but also spontaneously, succumbing to emotions and mood at a certain point. For online stores, this rule is also true, so it is very important to be able to determine what drives online buyers to make a purchase decision in order to increase online store conversion. This will help encourage users to make a purchase on your site.
The motivation of impulsive buyers in online stores is very different, in many respects it depends on the individual characteristics of the buyers themselves, and on the features offered in the catalogs of online stores goods. Continue reading
From an end-user perspective, the core functionality of any average online store includes a product catalog, a virtual shopping cart, an order form, and online payment. But in recent times, such functionality is clearly not enough, because in the great competition online stores should now not only offer to buy a product, but also in every possible way to attract potential customers by offering them some additional services. As a result, the development of an online store today also includes the development of such services.
What can be offered to potential buyers as an additional service is, of course, to be decided in each individual case. Continue reading