Creating an online store is now one of the popular ways to do business online. Offering various products to global network users, you can make sales no worse than offline, and often even better.
Online store usability plays a huge role in ensuring the online sales performance you need. If the usability level is too low, even with a high attendance at the online store, sales revenue will remain low.
Usability is, we can say, a set of qualities of an online store, which provides for potential buyers the opportunity to easily and quickly find the goods on the pages of the store, get the necessary information about this product, without difficulty find how to order, pay and receive the goods that they interested. Continue reading
The trend of increasing number of mobile users of different sites is evident: with each passing day more and more users are growing. And, of course, this tendency is simply necessary to take into account when creating sites, otherwise you can lose from 30 to 50% of the target audience. Here’s just how to “please” mobile users? Create mobile version? Or maybe create a mobile app? Let’s find out which one is better: a mobile version of the site or a mobile application for the site?
Mobile technology is actively evolving, and virtually any modern smartphone can compete for functionality and performance with a good stationary PC of five or six years of age. Continue reading