Do I need a mobile version of a small business site?

Interest in the mobile segment of the Internet audience today is as high as ever: the number of users accessing sites from mobile devices is constantly growing and search engines are actively calling for optimization of sites for mobile audiences. In this situation, the owners of large companies have long been in a hurry to get mobile versions of their sites, but it is completely different with small business representatives. Do I need a mobile version of a small business site?

Small businesses tend to create business sites with a minimum of features to ensure that they have an online presence on the one hand, and on the other hand to fit within a rather modest budget that can be allocated to development. Continue reading →